DCH New Car Pricing Difference

Don't Overpay


Compare our initial asking price with what others have paid in the store's market. DCH prices its vehicles based on market demand and with consideration of the Kelley Blue Book® Fair Market Range*. With each of our vehicles you will see the DCH Asking Price in relation to the vehicle's Fair Market Range*.

Know your asking price

You can find the initial asking price of a vehicle in the following places:

  • The specific vehicle detail pages in the store's website
  • Scanning the QR codes on the pricing stickers on the cars in our stores
  • Requesting a Quick Quote on our website and receiving an email with your pricing

Use the Kelley Blue Book Fair Market Range to Compare

Watch this video to learn more:

Buy with Peace of Mind

  • No hard sell, no gimmicks, no surprises
  • We will honor any DCH written trade in price quotes for 5 days
  • A percentage of the proceeds from every car sold and all service performed will support our Teen Safe Driving Program.

*The Fair Market Range is Kelley Blue Book®'s estimate of what you can reasonably expect to pay for a similarly configured vehicle. Each DCH dealer sets and controls its own pricing.

Finance Information

Contact Us

DCH Honda of Mission Valley

5812 Mission Gorge Road
Hours & Directions San Diego, CA 92120

  • Sales: (855) 984-7341
  • Service: (855) 984-7370
  • Parts: (855) 984-7373

Sales Hours

  • Monday - Saturday 8:30AM-9:00PM
  • Sunday 10:00AM-8:00PM
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